Lodge Monthly Public Relations Report - SE District

GEA - Lodge Monthly Public Relations Report

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Public Relations Report for (month, year)
Lodge Name
Lodge #
 

District: State: Georgia Elks Association

Items Published for this Month:

News
TV
Radio
Signs
email/web
Other
TOTAL
   

Your District & State Public Relations Chairperson should be included on your Lodge's bulletin distribution list.

Lodge PR Reports are due on/before the 5th day of each month

Public Relations Reporting Guidelines:

News = count all newspaper articles & Elks magazine articles, other magazine articles, periodical mentions and media references. Emphasis is on Elk articles and photos; not obituaries - 1 pt.

TV = count television messages highlighting Elk activity - - 1 pt. Scrolling community message boards at the bottom of the screen - - 1 pt. each day played.

Radio = count all radio messages highlighting Elk activity. The (7) individual pre-recorded messages on the Public Service Announcement (PSA) audio CD can be quite effective with a locally recorded tag line from the Lodge spokesperson. Visit your local radio station for a share of their community service time allocation - - 1 pt. each time played.

Signs = count your Lodge identity sign(s), billboards, electronic signs, community service sign-boards entering town, displayed "Elks Care-Elks Share" & Drug Awareness, Elks-USA, Veternas Remembrance, Elks Partners in Scouting/Education, Lodge activity signs, Lodge recreation club signs, Get Acquainted Day posters - - 1 pt. per month

Email/website = count external electronic correspondence and incoming web site inquiries, connects, linkages or "hits" by those inquiring about Lodge programs (not internal administrative matters) - 1 pt.each per month. Lodge Bulletins sent to members do not count; only bulletins sent to non-Elk organizations e.g. government entities (Mayors, Libraries, Congressmen, School officials...) should be counted - 1 pt.each per month.

Other = count parades - 10 pts.; speakers to outside groups - 5 pts.; fairs/trade shows - 5 pts.; Magazine features - 5 pts.; letters, notes, event programs, invitations, thank you notes, Proclamations, Student Dictionaries distributed, "letssaythankyou" card sent to Servicemen serving overseas, Lodge bulletin articles by Officers - 5 pts. Billing Statements to Members do not count. Newspaper & Elks Magazine circulation is NOT to be considered.

Lodge Public Relations Chairperson:
Name
 
Address
  City, State Zip
  Email
 
Phone    
 
Fax   

*Click to SUBMIT this report to your District & State PR Chairperson(s)